Rugido Libertador

The Mexican professional soccer team Club Leon F.C. (Leon - Lion - Roar) needed a new visual identity to promote his debut in the Copa Libertadores de America, this new image had to be different from the image that is used in the MX League, they are two different tournaments. This was my proposal, a visual identity more cheerful, I wanted to give a tone of celebration as the team had never participated in this tournament which is the most important in America.

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